top of page
No Collections Here
Sort your projects into collections. Click on "Manage Collections" to get started
Case Studies
Avvio
Avvio, an ambitious Irish SMB, was looking to establish a strong presence in North America, and we were there to make it happen. Working closely with the sales team, we developed a market entry strategy that identified the most valuable trade shows, networking events, and strategic partnerships to introduce the brand to the right audiences.
Navigating complex negotiations with third-party leadership teams, we ensured Avvio entered the market with credibility and impact. From aligning messaging to preparing marketing materials, we laid the groundwork for a smooth expansion. Within just four months, Avvio had successfully opened a Los Angeles sales office and launched its on-the-ground operations.
While the team established a physical presence, we continued to drive brand awareness and marketing efforts from the UK, ensuring a cohesive and results-driven expansion strategy. The result? A strong foothold in the North American market and a launchpad for long-term growth.
Navigating complex negotiations with third-party leadership teams, we ensured Avvio entered the market with credibility and impact. From aligning messaging to preparing marketing materials, we laid the groundwork for a smooth expansion. Within just four months, Avvio had successfully opened a Los Angeles sales office and launched its on-the-ground operations.
While the team established a physical presence, we continued to drive brand awareness and marketing efforts from the UK, ensuring a cohesive and results-driven expansion strategy. The result? A strong foothold in the North American market and a launchpad for long-term growth.
Nubian Skin CS
Nubian Skin was ready to expand its reach in the USA and Canada, and we stepped in to make that vision a reality. Through a data-driven approach, we identified why interested customers weren’t converting and developed a targeted strategy using email marketing, social media, and experiential events to create stronger connections online and offline.
To establish a deeper brand presence, we secured partnerships with US-based retailers and organized pop-up events that allowed customers to experience the luxury brand firsthand. These efforts not only increased sales but also built lasting brand trust, leading to the opening of a fulfillment center in New York to keep up with demand while maintaining strong profit margins.
Beyond the expected audience, we looked for untapped opportunities—one of the most impactful being engagement with sex workers, a community with a strong demand for high-quality lingerie but little direct brand outreach. By fostering authentic connections and ensuring meaningful representation in campaigns, we helped Nubian Skin expand into new markets, increase sales, and build long-term customer loyalty. This approach proved that true inclusivity drives both brand credibility and commercial success.
To establish a deeper brand presence, we secured partnerships with US-based retailers and organized pop-up events that allowed customers to experience the luxury brand firsthand. These efforts not only increased sales but also built lasting brand trust, leading to the opening of a fulfillment center in New York to keep up with demand while maintaining strong profit margins.
Beyond the expected audience, we looked for untapped opportunities—one of the most impactful being engagement with sex workers, a community with a strong demand for high-quality lingerie but little direct brand outreach. By fostering authentic connections and ensuring meaningful representation in campaigns, we helped Nubian Skin expand into new markets, increase sales, and build long-term customer loyalty. This approach proved that true inclusivity drives both brand credibility and commercial success.
bottom of page